Stock Snapshot
| Table Header | Table Header |
|---|---|
| Company | Alphabet Inc. |
| Sector | Technology |
| Theme | Artificial Intelligence, Cloud Computing & Digital Advertising |
| Business Model | Ad-funded digital platform with cloud services, subscriptions, devices, and “Other Bets” |
| ISIN | US02079K3059 |
| Market Capitalization | approx. USD 4.24 trillion |
| UMBRELLA Status | Active |
UMBRELLA History
The key milestones of Alphabet within the UMBRELLA Strategy.
September 18, 2026
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Entry
Alphabet added to UMBRELLA
October 12, 2026
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Position Increase
Alphabet Position Further Increased
October 13, 2026
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Position Increase
Position significantly increased
October 14, 2026
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Position Increase
Latest Developments
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Position Increase
October 14, 2026
Alphabet position increased further
↑
Position Increase
October 13, 2026
Position significantly increased
The Alphabet position was further expanded, strengthening the UMBRELLA Strategy's exposure to the technology sector, with a focus on artificial intelligence and digital infrastructure.
↑
Position Increase
October 12, 2026
Alphabet Position Further Increased
The existing Alphabet position was increased through several purchases, strengthening the UMBRELLA Strategy’s exposure to the technology sector, particularly artificial intelligence.
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Entry
September 18, 2026
Alphabet added to UMBRELLA
The position was initially established at around 4.3%.